‘How I Met Your Father’ Activation

The premiere for Hulu’s How I Met Your Father was commemorated with an experiential buildout in a Downtown L.A. loft, containing an authentic show-inspired experience with a functional layout and custom built immersive elements:

  • 12’H front building facade with functional doorways and keyed entrances
  • Built-from-scratch infrastructure that transformed an interior loft space into multiple rooms, which replicated scenes from the series
  • 16’H NYC subway entrance photo op, which included a fabric backdrop, faux brick surrounds, and an authentic subway entryway